Have you ever wondered what the world would look like if our eyes could see infrared and ultraviolet light? What if the visual spectrum of light was wider? What if we could see the entire electromagnetic spectrum? Currently, we know that blue plus yellow equals green, but would that change if our eyes could detect more… Read more »
color
The K in CMYK stands for "Key", but don't let anyone get away with that because it doesn't answer the question; the answer is much more interesting than that. The "key plate" is said to add the "detail" to a printed image. This is true in that the black plate in a four color process… Read more »
Here's a great example of why graphic design leans more towards science than art. When designing something for print, the topic of "Rich Black" may come up, so here are a few questions to think about before continuing: What is "Rich Black"? Why is rich black not made up of 100% of CMYK? When should… Read more »
Chris Blakley is the digital design and development strategist at Pinckney Hugo Group in New York.
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