There are lots of cheeky 404 pages when a user arrives at a page that is not found, but even the best joke won't help ease a user's frustration! Let's make our 404 pages more helpful by using the clues we're given to make some suggestions for the user. I'll show you how to do it… Read more »
javascript
There are times in JavaScript when you need to call a function one time and then never again for that page. Here is a flexible way of doing so! This method does not require the function being called to be declared a certain way because it is used when calling a function- not when defining a function.… Read more »
Event tracking is an important aspect of web analytics. Pageviews can only tell part of the story, so we send and analyze events to understand how users interact with the pages they are on. This reduces the amount of speculation when it comes to enhancing websites. What is an Event Intent? Events aren’t always black and white!… Read more »
When it comes to advertising on websites, we are our own worst enemies. More and more users are turning to browser extensions like AdBlock to hide banner ads because developers and website owners are placing more ads on their pages than content. The industry did this to itself, and I have no pity for it. That being… Read more »
As web developers, we constantly prepare our websites to work if a user has JavaScript disabled. Other practices of graceful degradation are measurable through metrics within Google Analytics, but how can we tell if our users are disabling JavaScript? Additionally, you are missing pageviews on your site by not counting visitors without JavaScript! One lesser-known fact is… Read more »
Since the primary implementation of Google Analytics is using JavaScript, how would you log events when users have JavaScript errors? This is an important question because if you see this event in your analytics action must be taken ASAP! If you're not tracking errors, you are missing an important aspect of avoiding user frustration! Setting this up… Read more »
Nebula is a springboard WordPress theme framework for developers. It has tons of custom functionality built-in (like shortcodes, styles, and JS/PHP functions), but unlike other themes the WP Nebula is not meant for the end-user. Wordpress developers will find all source code not obfuscated, so everything may be customized and altered to fit the needs of… Read more »
There was a great post on Technical Marketing about tracking social media events and logged-in users in Google Analytics using the new Universal Analytics. I would like to elaborate on the instructions to make it even easier to set up and get tracking. The following examples use a combination of JavaScript and jQuery. It is… Read more »
Some large companies who use Internet Explorer will have their IT department force a compatibility mode on their users to maintain consistency across the board. Usually, there is some kind of application that requires IE8 or something along those lines. In that example, the company may have computer running Windows 7 where employees could be… Read more »
Mobile apps have created a precedent of using the device's back button to close off-canvas menus. This snippet will enhance mmenu by allowing users to close the menu with the browser's back button using the History API. When the menu is opened, the current page is pushed into the user's history. Then when the user… Read more »
Chris Blakley is the digital design and development strategist at Pinckney Hugo Group in New York.
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