Event tracking is an important aspect of web analytics. Pageviews can only tell part of the story, so we send and analyze events to understand how users interact with the pages they are on. This reduces the amount of speculation when it comes to enhancing websites. What is an Event Intent? Events aren’t always black and white!… Read more »
Mobile apps have created a precedent of using the device's back button to close off-canvas menus. This snippet will enhance mmenu by allowing users to close the menu with the browser's back button using the History API. When the menu is opened, the current page is pushed into the user's history. Then when the user… Read more »
Event tracking is an important part of web maintenance. Knowing what words users are copying from your pages is an incredibly useful dimension to know! Essentially, the text people are copying from your website likely contains the most important keywords you should be targeting. Tools like Tynt are available that add your URL to any copied… Read more »
There are many plugins out there that allow you to easily add social media sharing links to you website, but most of them add more code bloat than they are worth. You can add social media sharing to your pages without any bloat at all by either using hard-coded href urls or tying in some… Read more »
Chris Blakley is the digital design and development strategist at Pinckney Hugo Group in New York.
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